Lori Reed | A Passion for Learning | plcmcl20

IL2009: Sneaking the Social Web Into Your Library & Going Beyond 23 Things

I presented this session Monday afternoon with Bobbi Newman and Erin Downey-Howerton. My portion of the session, 23 Things & Beyond, reviewed Learning 2.0 and 23 Things. There were people in the audience who still had not heard of this great program. I introduced the key principles of 23 Things programs connection, collaboration, play, and prizes. Then I presented some ideas for what to do after a 23 Things program.

The challenge here is how to continue the momentum when the prizes are given out and the official program is over. When does learning become its own reward for staff? I shared the Learning 2.1 site which is where PLCMC continued its Web 2.0 learning.  I also shared Learn Chat a twitter based discussion group for trainers that takes place on Twitter on Thursday nights.

One of the keys to engaging learners online is to reach out to them in their native environments. Many of our staff are already on Facebook so that has become a natural place for me to reach them. I’ve begun posting status updates during the day to let staff know where I am and how they can reach me. A few staff contact me regularly through Facebook chat to ask questions about training and registration. I foresee some research in my future about demonstrating the value of allowing staff to use social networking sites while at work.

I ended the presentation with the steps to creating a marketing/learning/really any plan.

  1. Identify a need.
  2. Research.
  3. Identify the audience.
  4. Identify objectives. Output or outcome?
  5. Craft your message.
  6. Find the right platform/tools.
  7. Develop a plan.
  8. Evaluate. How will you know what worked?

Notice that you don’t even consider whether to use Facebook, Twitter, or blogs until step 6. It’s crucial to first identify a need, your audience, and objectives before thinking about how to get your message out. That’s not to say that you can’t play. Play is essential for learning! But when you are creating a strategic, long-term plan it’s important to lay the groundwork for success.

Wiki Who: What Web 2.0 Can Do For You (and Your Learners)

Here is a copy of the slides I used for tonight’s ASTD Charlotte presentation on libraries, Learning 2.0, and Web 2.0. I spent hours and hours searching for just the right images to get the message across with out limited bullet points.

Here’s a tip. Everytime you come across an image that you think you might be able to use one day for a presentation–tag it, bookmark it, or mark it as a Favorite. It’s nice to have a selection ready to choose from. The quality and range of photos on Flickr with a creative commons license is astounding.

p.s. Thank you Helene and Kevin for sharing.

Wiki Who? What Web 2.0 Can Do for You

If you are in the Charlotte, NC area next Thursday I’ll be presenting a program for the ASTD Charlotte Chapter. I’m really excited about this opportunity because about 10 years ago when I decided I wanted to work full-time in learning & development I joined ASTD. I can’t tell you how much membership in my local chapter has helped me professionally and now it’s my turn to give back.

Wiki Who? What Web 2.0 Can Do for You
Thursday, April 16, 2009 from 6:15-8pm

How do you bring over 500 employees with a wide range of computer skills up to date on the best of Web 2.0—blogs, wikis, RSS feeds, and all the 2.0 tools? More importantly, how do you accomplish this effectively in only two months with a limited budget and only a handful of trainers?

Learn how the Public Library of Charlotte & Mecklenburg County created and implemented the award winning Learning 2.0/23 Things program that has been replicated by libraries, schools, universities, and businesses world-wide. This unique program focuses on collaboration and group interaction to teach Web 2.0 using Web 2.0. Best of all it’s free and creative commons licensed so you can replicate the program for your organization.

You’ll also learn how to use Web 2.0 tools and free resources available from your local public library to support your own learning and career development.

Details and registration are here:

http://astdcharlotte.org/meetings_events.html#future_mtgs

23 Things Summit

“23 Things” is a revolutionary staff development learning concept centered on social collaboration tools. Helene Blowers successfully created the first program while at the Public Library of Charlotte and Mecklenburg County.

Thousands of libraries and library organizations of every size and type have adapted the idea for their staff. Hands-on, self-directed, and innovative, 23 Things style programs have introduced many, many library staff, volunteers, trustees, and others to 2.0 tools like blogs and wikis.

During this 2 hour Summit, organizers from several successful programs around the nation will share best practices and lessons learned. Participants will be able to ask questions and seek advice to help in implementing a similar program.

Who should attend? If you are involved with library training, if you are thinking about implementing a 23 things style program, or if you have already implemented a 23 things style program and want to share what you’ve learned, then this session is for you!

WebJunction, MaintainIT, the State Library of Kansas, and the Topeka and Shawnee County Public Library are collaborating to create this event.

Date: 3/3/2009
Start Time: 2:00 PM EST
End Time: 4:00 PM EST

Register here.

San Antonio Public Library — 23 Things

Love this promo for Learning 2.0!