The Facebook Balance – Work/Personal

Facebook has emerged as one of the top communication tools of our time. Connect with friends, family, coworkers, old friends from college and high school. But how do you manage the challenge of balancing personal information with a network that contains professional colleagues?

Facebook by Massimo Barbieri

For my capstone project at East Carolina University I am conducting research on best practices and current trends on using Facebook for work and personal use.

Please help me by completing this short survey on how you use Facebook:

This survey is completely anonymous but I am looking for statements that can be attributed back to a source. If you would like to be interviewed for this project please contact me ASAP at Look for the final report to be published here in April.

My 2010 Edublog Nominations

Nominations are open for the 2010 Edublog Awards.

The Edublog Awards is a community based incentive started in 2005 in response to community concerns relating to how schools, districts and educational institutions were blocking access of learner and teacher blog sites for educational purposes.

The purpose of the Edublog awards is promote and demonstrate the educational values of these social media.

The best aspects include that it creates a fabulous resource for educators to use for ideas on how social media is used in different contexts, with a range of different learners.

It introduces us all to new sites that we might not have found if not for the awards process.

My nominations are as follows:

  • Best individual blog – Kevin Jones, Engaged Learning: Always engaging, always interesting, Kevin blogs about a wide range of topics related to training and learning. My favorite posts are his posts about social learning. His ideas are brilliant! p.s. Kevin I appreciate you letting me borrow some of your content for a presentation I gave last year. 🙂
  • Best individual tweeter – Guy W. Wallace, @guywwallace: Guy tweets not only about learning and education but about performance improvement — which is at the heart of corporate and workplace learning.
  • Best new blogLibraries and Transliteracy: Transliteracy, the ability to read, write and interact across a range of platforms, is the skill for the 21st century. The authors share a wide range of information, presentations, and resources useful for anyone working in education.
  • Best resource sharing blog:  Sarah Houghton-Jan, The Librarian in Black: As her tagline says Sarah is well-informed and shares news about tools and resources for learning and libraries. She considers the challenges that the average user faces and frames her post around those challenges.
  • Most influential blog post: Peter Bromberg, 10 Steps to Promote Learning in Your Conference Presentation: How many of us have sat through a conference or continuing education session where the speaker reads from the slides or worse the script? Peter Bromberg wrote a wise, thoughtful post that anyone presenting at a conference should be required to not only read but sign as a pledge.
  • Best librarian / library blog – Buffy Hamilton, The Unquiet Librarian: Buffy Hamilton shares her experiences as the media specialist/teacher-librarian at Creekview High School in Canton, Georgia. Buffy is at the cutting edge of providing library services to her students. A frequent presenter at conferences around the country, Buffy is highly respected and admired by her peers.
  • Best elearning / corporate education blogRapid E-Learning Blog: 67,000 readers can’t be wrong. The Rapid E-Learning Blog is my number one reading recommendation to anyone creating e-learning!
  • Best educational podcast: Maurice Coleman, T is for Training Podcast: Coleman hosts a biweekly recorded show on Talk Shoe that is podcast for listeners. Trainers and educators can call in and talk with their peers about current issues in learning. T is for Training is a learning experience for callers and listeners alike!
  • Best educational use of a social network: Helene Blowers, 23 Things: The original 23 things program has been replicated world-wide by hundreds, maybe thousands of libraries, schools, and other organizations. In the 23 Things program participants are taken step-by-step through using social networks and Web 2.0 tools while actually using those tools. This is the program that put social networking on the map for many organizations.

Those are my nominations! You have until Friday, December 3rd to make yours!

IL2009: Sneaking the Social Web Into Your Library & Going Beyond 23 Things

I presented this session Monday afternoon with Bobbi Newman and Erin Downey-Howerton. My portion of the session, 23 Things & Beyond, reviewed Learning 2.0 and 23 Things. There were people in the audience who still had not heard of this great program. I introduced the key principles of 23 Things programs connection, collaboration, play, and prizes. Then I presented some ideas for what to do after a 23 Things program.

The challenge here is how to continue the momentum when the prizes are given out and the official program is over. When does learning become its own reward for staff? I shared the Learning 2.1 site which is where PLCMC continued its Web 2.0 learning.  I also shared Learn Chat a twitter based discussion group for trainers that takes place on Twitter on Thursday nights.

One of the keys to engaging learners online is to reach out to them in their native environments. Many of our staff are already on Facebook so that has become a natural place for me to reach them. I’ve begun posting status updates during the day to let staff know where I am and how they can reach me. A few staff contact me regularly through Facebook chat to ask questions about training and registration. I foresee some research in my future about demonstrating the value of allowing staff to use social networking sites while at work.

I ended the presentation with the steps to creating a marketing/learning/really any plan.

  1. Identify a need.
  2. Research.
  3. Identify the audience.
  4. Identify objectives. Output or outcome?
  5. Craft your message.
  6. Find the right platform/tools.
  7. Develop a plan.
  8. Evaluate. How will you know what worked?

Notice that you don’t even consider whether to use Facebook, Twitter, or blogs until step 6. It’s crucial to first identify a need, your audience, and objectives before thinking about how to get your message out. That’s not to say that you can’t play. Play is essential for learning! But when you are creating a strategic, long-term plan it’s important to lay the groundwork for success.

Web 2.x Training for Customers & Staff

This afternoon’s session is also in the Social Software Track. Presenting are my own social network friends: Beth Tribe, Michael Sauers, and Bobbi Newman.

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Beth up first talking about how to know if your staff are using Web 2.0. Hint: they may not know it is called Web 2.0.

Word of mouth class advertising is “golden.”

Reach out through Web 2.0 tools as well.

Have fun with training. Bring chocolate. Beth known for chocolate 🙂

Michael next talking about Nebraska Learn’s 2.0.

Don’t make assumptions. The older folks may understand technology better than than the younger folks.

If you have not done 23 things you need to do this program.


For training…applied for and received grant for mobile training lab. 16 laptops and a cart to take to branches for staff and community for public training.

Summed up by Aaron Schmidt who said training users on Web 2.0 is essential to our democracy.

Social Network Profile Management

2nd session this morning is Social Network Profile Management on the Social Software Track presented by Greg Schwartz, Michael Porter, Sarah Houghton-Jan, and Amanda Clay Powers. Another packed house!

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This is a power session of 5 minutes each by each presenter.

Greg Schwartz up first talking about identity. Who are you online.

Identity. What I say about me?What others say about me?

Digital identity mapping. You do not own your identity.


  1. Own your user name. Sign up for everything and stick to it. If you have a unique name, grab it. If not grab something that is unique and represents you and is professional. Try
  2. Join the conversation. Develop your identity. Let people know who you are.
  3. Listen. Listen to what people are saying.
  4. Be authentic. Yes you are online but be real.

Amanda Clay Powers

Educate people. People think that librarians do not know how to help with Web 2.0.

Use Facebook friends list to manage feeds.

Sarah Houghton-Jan

In her lovely black talking about social network profiles and managing the library profile.

What to Do


  1. Register with uniform user names
  2. Register with a generic email


  1. Quick replies to user comments
  2. Personal in tone. Don’t be the library. Be yourself.
  3. Keep it all open – no ads/spam

What not to do


  1. Register with strange random usernames
  2. Register with individual emails


  1. Slow or no replies to users
  2. Institutional in tone
  3. Selective friending

Over versus under management

Over management – only one person has responsibility and is controlling

Under management – Staff who think it is for personal and don’t think of it as a professional use.

Sites to check out: check for available usernames on all networks single login across web update status on all social networks simultaneously update profile info in all social networks

Michael Porter

Speaking about WebJunction’s social network. Very professional site for library folks. Like Facebook for library workers.


Show your personality

Promote yourself


Post inappropriate pictures or pictures that could be misinterpreted.


Should I have two identities? Personal and professional?

Over time they can bleed together. It is easier and authentic. It’s also very difficult to keep anything online private.

Know that everything you do online, public or private, could be seen by anyone. Info can be reshared, remixed.

  • Profile info must be current